Since the 2018 season, global automotive supplier Magna has supported the BMW i Mario Andretti team at the Formula E. Its participation in this innovative race is the first collaboration with a motor sports team in the company’s 60-year history.
With the MobileShowRoom 51, Showtruck Marketing offers the perfect platform for presenting the collaboration between BMW and Magna at the Formula E.
In addition to the familiar top features, like short setup time and simple handling, the interior of the ShowRoom features innovative multimedia installations. Holograms, interactive tables and an oversized racing game provide entertaining information alongside the racetrack.
Fast and innovative is the credo not just of the Formula E, but also of Showtruck Marketing. We accompany BMW and Magna at the Formula E from Berlin to Paris and all the way to New York.